Overview
I took on the branding and web design project for my husband's business, Greenlight Independent Roof Inspection, with a strong commitment to shaping a visual identity that reflects the company's high level of expertise and reliability in the roofing industry. My goal was to design a logo that immediately instills trust, choose a color scheme that aligns with the company's values, and create a website that's both beautiful and easy to navigate. This project was all about setting Greenlight apart as the definitive authority for reliable roofing inspection services.
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Establish a distinctive and trustworthy brand identity for Greenlight Independent Roof Inspection, reflecting their unique value in the roofing industry.
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Craft a visual identity that communicates the company’s reliability and expertise. This involves creating a range of branding materials and integrating these elements into the company’s online presence for a consistent brand experience.
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My approach centered on creating a set of branding materials that aligned with Greenlight Independent Roof Inspection's unique industry standing. This task involved designing unique business cards and uniform apparel, each embodying the company's focus on quality and professionalism. Subsequently, these elements were skillfully integrated into the company's website design, ensuring a unified and compelling online presence that echoed their offline identity.
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The branding and web design for Greenlight Independent Roof Inspection successfully established a robust online and offline presence. The unified visual identity across various mediums effectively communicated the company's expertise and reliability, enhancing its professional image in the roofing industry.
